Practical writing on websites, mobile apps, getting found on Google, and spending your tech budget well — with no jargon.
Most resumes written by ChatGPT are filtered out before a person reads them, because of the formatting rather than the writing. Here is a prompt that avoids that, and what to gather before you run it.
Every week there's another headline saying AI has killed search. The measurements are real and they are large — but they are concentrated on a kind of search that most small businesses never depended on. Here's how to tell which side of it you're on, using your own numbers.
There are now about fifteen acronyms for "get found online", and someone is trying to sell you all of them. Here's what each one actually means, which three are genuinely different jobs, which are the same work under a new name, and what a small business should do about any of it.
Templates, free builders, AI generators, or a designer down the road — there are more ways to design a website than ever, and most of the advice online is written by whoever's selling the tool. Here's what each option is genuinely good at, and where each one runs out.
"Website development services" covers everything from a five-page business site to an online store with payments. Here's what's actually included, how the process works, what changes the price, and how to pick the right team — in plain English.
Hiring a developer or agency in another country can save real money and still get you great work — or it can go badly wrong. Here's what to check before you pay a deposit.
"How much for a website?" is like asking how much for a building. The honest answer is: it depends what you're building. Here's what actually moves the price, in plain numbers.
Most customers search Google before they buy or book. If you're not there, they end up at the shop that is. Here's what a website actually does for a small business — and what it costs.
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